Educational websites must be on point in various aspects, be it any online course or onsite side-hustle teaching. Today’s average website visitor is quite tech-savvy and has no patience for a poorly functioning website.
Websites for educational purposes must be able to accommodate many users, be it, students or teachers. They should also be informative, offer interesting and valuable content, and be user-friendly while providing a great user experience.
Some essential features that are a must for any educational website design are as follows:
Easy Visual Content Modules
First, determine what kind of content you will offer on your website. Will it be in the form of blog posts, articles, or video tutorials? Once you have decided that, make sure to design your website to make that content easily visible and digestible for your users.
The use of easy visual content modules will make your website more user-friendly and engaging.
For instance, if you intend to offer video tutorials on your website, make sure to have a significant video player on your homepage that is visible and easily accessible.
Likewise, if you offer blog posts or articles, make sure to have a clear and concise blog layout that is easy to navigate.
In today’s day and age, all educational or college websites need to be responsive. This means that your website should be designed so that it can be easily viewed on all devices, whether a laptop, desktop, tablet, or smartphone.
Responsive design is important for educational websites as many users will access your website on different devices.
Another essential feature for online education websites is multi-language support. This is important if you want to reach a global audience.
Make sure to offer your website content in multiple languages so that users from all around the world can easily understand it.
You can either use automatic translation services or hire professional translators to get the job done.
If you are running an educational institution, your website needs an admissions focus. This means that your website should be designed to make it easy for users to apply for admission.
Your website should have a clear and concise admissions process that is easy to follow. Additionally, your website should also have all the information prospective students will need about your institution.
Current Parent Focus
Never forget about your current parents when designing your website. They are essential to your audience and should be given due importance.
Giving them a dedicated section on your website will show that you value their feedback and are interested in engaging with them.
Make sure to include information such as upcoming events, parent-teacher meetings, and contact information on your website.
Just like parents, teachers are also an essential part of your target audience. They are the ones who will be teaching the students, and hence, their feedback is essential.
Make sure to have a dedicated section for teachers on your website. This section should include upcoming events, teacher training, and contact information.
An academic calendar is a must for any educational website. It helps to keep track of important dates and events.
Not only does it help students and parents stay updated on the latest happenings, but it also helps teachers to plan their lessons in advance.
Include an academic calendar on your website so everyone can easily stay updated on the latest news and events.
Be it admission forms, contact forms, or any other type, make sure to include them on your website. Forms are an essential part of any educational website as they help to collect necessary information from users.
Make sure the forms on your website are easy to fill out and submit. Additionally, make sure to include clear and concise instructions on how to fill out the forms.
Contact & Directory
On the footer of your website, include your location and contact details. This is important as it helps users to get in touch with you easily.
Including your location and contact details on your website shows that you are accessible and easy to reach.
Additionally, ensure to include a map on your website so that users can easily find your institution.
If you are running an educational institution, your website needs to be integrated with your SIS (Student Information System).
SIS Integration helps to streamline the admission process and makes it easier for parents and students to access important information.
It also helps to keep track of important data such as student attendance, grades, and contact information.
Make sure to integrate your website with your SIS to offer your users a seamless experience.
Robust Search Functionality
Sometimes, users may not be able to find the information they are looking for on your website. This is why it is important to have robust search functionality on your website.
Your website should have a search bar that is visible and easy to use. Additionally, the search results should be relevant and accurate.
Brand and Visual Consistency
Consistency is key when it comes to branding. Make sure that your website’s visuals align with your brand. This includes the use of colors, fonts, and imagery.
Additionally, ensure that your website’s content is consistent with your brand voice. This will help to create a cohesive experience for your users.
Customization and Personalization
Customers are dissatisfied with impersonal purchasing experiences in nearly 70% of cases.
Personalized messages have been shown to increase click-through rates by 14% and conversion rates by 10%.
Make sure that your website is customized and personalized for your users. This can be done by using cookies to track user behavior and preferences.
You can also use this data to show relevant content and ads to users. Additionally, you can use it to offer personalized discounts and deals.
Spotlight Engaging Content and Visuals
Who loves reading long paragraphs of text? Not many people, that’s for sure.
Being able to digest content quickly is important, especially when users are looking for specific information.
This is why it is important to spotlight engaging content and visuals on your website. Use headings and subheadings to break up your content. Additionally, use images and videos to engage your users further.
Consider your website’s UI/UX from a student’s perspective. It’ll give you some valuable insights.
Don’t use jargon, and make sure your website is easy to navigate. Additionally, use icons and visuals to help students easily find the information they are looking for.
This concludes our list of essential features for education website design. Keep these features in mind when designing your educational website to ensure that it is user-friendly and informative.
We hope you found this article helpful. If you have any questions, feel free to ask in the comments below.
If you want these features in your would-be-designed website, get in touch with us. We would be more than happy to help you out creating the best education website design.