Digital Marketing for Dental Practices

Increase online leads and patient intakes with a specialized dental digital marketing agency.



We've Seen All Types of Challenges

And, we’re pretty good at solving them.

I need to get more leads and admissions for my dental practices center.

I need people to find my practice online.

I want to stand out among my competitors.

I need a stronger reputation on social sites.

I need a marketing partner who can make the phone rings.

I need transparency into how my marketing is performing.

I want to spend more time on running my business, not my marketing.

I want a website a website that reflects my brand and values.

Let’s Talk – We’re here to help.


We’re Pretty Good At Solving Them

Whether you’ve just kicked off your business or you’re already scaling up, now you can streamline all your marketing efforts in one place.


Get More Patients From The Internet

SEO Services for Dentists

It goes without saying that in today’s world, people are going online whenever they search for dentists in their area. And obviously, most people don’t look beyond the first few pages of the search engine result pages, which means dentist sites that don’t rank well enough on popular search engines like Google and Bing won’t get found.

How could you make sure your dentist website could get found by your potential patients? Search Engine Optimization (SEO) is one of the best ways to do that. By implementing SEO techniques on your site, it’ll make popular search engines like Bing and Google to rank your site higher on its search result page.

The result is, whenever someone is searching for dentistry services in your area, your site could be one of the very first sites they find on the Web. If you’d like to start dominating your local market, this could be one of the best opportunities for you. And we can help you do that, starting today.

The answer is simple. It helps you reach more patients online, drive more patients to your practice, and gain advantages over your competitors who’re still haven’t tapped into the online market. On the other hand, without SEO, you’re going to miss a lot of opportunities since keywords like “dentists near me” and “dentists nearby” are getting searched for hundreds of thousands of times on Google every single month.

The cost depends on what you need and your desired goals. However, we can assure you that our price is reasonable and can match with our client’s budgets.

Here’s our standards pricing:

  • Basic: $3,500/monthly
  • Standard: $5,500/monthly
  • Premium: $7,500/monthly

SEO is one of Digital Marketing techniques that require long-term implementation. It’s designed to get you results that get better over time, rather than quick results that disappear quickly. With that said, it will take some time for you to get the expected result. However, when you naturally choose to work with us, you can rest assured knowing we know how to bring you the result you want faster than what you can do on your own.



Our Partners Trusts Us


Chris Sheehan


As a small treatment center, with a small budget, it is tough to compete with larger rehab brands. However, 12 Steps Marketing has us outranking even some of the biggest players in our industry for tons of keywords.

View Case Study


Eric Botelho


Vince and his team provide excellent service and have always gone above and beyond to make sure we have the knowledge we need to do the best marketing we can for our company!

View Full Project



Amazing Dental Web Design That Leaves Lasting Positive Impression

Web Design for Dentists

Your dental website is the first impression your potential patients have about you and your business when they found you on the Internet. That’s why you must make sure it could leave a lasting, positive impression to your patients, and make them interested to book an appointment on your site immediately.

Our experience told us that the right way to do that is by creating a website that only looks appealing, but also provides great user experience to the website visitors.

If your website has both of these important factors, you can make your potential patients stay longer on your web, feel intrigued to learn more about your services and make an appointment on your website. And this is something we can do for you.

It depends on what you need. If you just need a quick landing page edit to get more appointments, we could finish the job in less than a week. However, if you need a complete website, with an automation system in the backend, it could take several months with reviews, iterations, and testing along the way. Your dedicated project manager will assess your goals and needs and set expectations about how long it will take to deliver on your requests.

If you’ve already had a website, but perhaps the website doesn’t get you the results you want, we can help you improve the user experience and do a proper conversion rate optimization. This will help you make Digital Marketing really work for your business.

Pricing will vary depending on the complexity and size of the project. Our standard pricing for full web design and development starts at $4,500/one-time fee and it can go upwards of $10,000.

Increasing Organic Traffic Over +577%



Get More Appointments & Increase Revenue Fast

Google Ads (PPC) Management for Dentists

Yes, PPC ads are the perfect marketing channel if you want to get results fast. In fact, with PPC ads, you can expect to see an increase in appointments almost immediately.

However, it’s not easy to create and run PPC ads that work. We’ve been in this industry for years, and we’ve seen so many people in the medical industry wasting thousands of dollars of their ad spend for little to no results due to lack of experience.

Fortunately, you don’t need to worry about any of that. If you’re interested to use PPC ads to increase your appointments quickly, our team of PPC ads experts will be more than happy to help you.

If you have ever searched dental-related topics on Google, you may have seen that some dental practice websites that appear at the top results have the word “ad” beside them. These websites are getting the top positions by buying advertising space on Google. You can do the same. With our help, you can generate more appointments and reach more patients online with Google PPC Ads.

Depending on the target region’s competition and desired growth, our monthly PPC retainer can range anywhere from $1,500 to $3,500 / monthly. Which includes full campaign audit, campaign setup, and ongoing management. We do not charge initial setup fees like most PPC agencies.

We use measurable KPI metrics such as product sales, online leads, PDF downloads, and phone calls to measure your PPC marketing success.



Build A Positive Online Reputation

Online Reputation Management For Dentists

Having a good online reputation is important because today, most people will read online reviews of your business first before they decided to choose your services. This is especially important if you’re still building a reputation in your local area.

With our help, we can help you manage and build a positive online reputation, which will make your potential patients trust you and have the confidence to choose your services.

Even one negative reputation can turn into a reputation nightmare for your business and will make people feeling hesitant to choose your service. And perhaps, more importantly, the research found that 67% of prospective patients rely on online directories and reviews to find treatment information and treatment options.

It’s an online reputation management technique we use to spread good words about your personal brand, your services, and other important facts that would make people interested in your services. By implementing this technique, we can help you build a solid online reputation, which will help you attract more new patients and increase your revenue.

It’s a process of dealing with negative comments in ways to turn them into something positive for your business. For example, we’ll respond to a negative comment strategically, with the purpose to make potential patients see that you care about your patients. Also, we’ll help you identify, address, and monitor the core problems depicted in negative reviews to nip future negative reviews in the bud.


10 Dental Marketing Ideas To
Accelerate Growth

Proven Dental marketing tactics and strategies that will help you attract more patients to your practice

Dental SEO

Use SEO to drive more traffic to your website from the search engine. Make sure you’re targeting Local SEO keywords like “Dentist near me” or “Dentist in [your local area]”.

Dental Web Design

Make your website stands out and can leave a great positive impression on your web visitors. Aside from that, make sure the website can also provide great user experience, so your potential patients could easily learn more about your services.

Dental Patient Referral

Encourage your past patients to refer new patients to your dental practice by offering things such as incentive for a referral.

Dental Email Marketing

Use email to connect with your past and potential patients by offering things like discounts or free check-up through emails.

Dental PR/Media

Traditional media still works today, and you can use it to gain brand awareness and get noticed by your target audience.

Brochure/Print Design Marketing

Use announcements, pamphlets, or postcards to help educate your potential patients about your services and all the best things you offer to them.

Dental PPC Management

Buy advertising spaces on Google PPC Ads, and try to target local search keywords like “Dentist near me” or “Dentist in [your local area]”.

Dental Social Media Advertising

Be active on all social media platforms and start to engage with your potential patients there. Create interesting and engaging content, so more people are interested to get in touch with you.

Medical Conferences

Look for an opportunity to create a word of mouth marketing buzz in a conference, where you can find your target audience.

Dental Reputation Management

Build a solid online reputation for both your personal brand and your practice, so you can make people feel more interested to choose your services.


Let's Talk


Does any of our SEO or website design services interest you? Contact us today via our contact form so we can answer any questions you might have.

12SM is committed to ensuring your drug rehab gets the attention it needs and deserves by creating impeccable web design, SEO content, and much more. If you have any questions or want more information on our services, don’t hesitate to reach out today!

- Vince, Founder & CEO


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Contact us right away — we’d love to help.

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