Rally Point Palm Beach

Rally Point Palm Beach Rehab (www.rallypointpb.com) is a gender specific (male-only), 15 bed inpatient and residential living program with 3 treatment locations nestled in the heart of West Palm Beach, Florida. Rally Point Palm Beach is a current member of NAATP, Joint Commission Accredited, and recently certified by Legit Script . They’ve built a reputation in their local recovery community for their effective role in helping veterans and active military members and families get access to affordable addiction recovery, PTSD treatment. Providing a unique route to ease them back into normal life activities.


Digital Marketing

Content Creation

Design Upgrades


Standing Out in the Hyper Competitive Landscape

Rally Point wants to drive more admissions and conversions from their local region and surrounding areas.

Rally Point wants to stand out among Florida’s hyper competitive addiction treatment landscape.

Rally Point need transparency into how its marketing efforts were measuring up.

Rally Point want a website that reflects its brand and values.


Supercharged Growth Roadmap

During the SEO marketing challenge, it was critical that all of our marketing activities aligned with the single goal of positioning Rally Point as an authority on addiction treatment and recovery for the targeted region of West Palm Beach, FL.

We continued to publish highly authoritative content regularly, engage and share newsworthy content, amplify content via local news sources, develop local citations, and obtain high authority backlinks focused on increasing Rally Point’s online presence to reach new audience demographics.

When we started in September of 2018, Rally Point ranked overall for 432 keywords, 13 on the 1st page of Google. By the 100th-day, we had successfully positioned Rally Point with 1,021 keywords ranked on Google and 86 1st page rankings on Google.

The results? In just 100-days, Rally Point website traffic grew over +557% monthly unique visitors for addiction treatment and recovery keywords and +407% increase in mobile traffic as rankings improved.


I need a marketing partner who can make the phone rings.

I want to spend more time on running my business, not my marketing.

I need a marketing partner who can make the phone rings.

I want to spend more time on running my business, not my marketing.


Within 100 days after starting our SEO challenge, Rally Point's organic traffic increased by +577% on desktop
and +407% on mobile .


Increase in Organic Traffic


1st Page Google Rankings


Avg. Monthly





Our Rehab Partners Trusts Us


Chris Sheehan

We started working with 12 Steps Marketing by taking the 100 day challenge and we were blown away with the results. As a small treatment center, with a small budget, it is tough to compete with larger rehab brands. However, 12 Steps Marketing has us outranking even some of the biggest players in our industry for tons of keywords. The overall traffic to the Rally Point website has increased exponentially and we have definitely seen an increase in call volume as a result. I would highly recommend Vince and the team at 12 Steps Marketing to any treatment centers looking to grow their business online.

Design Upgrades

We're a design first, digital agency focused on delivering custom solutions that function flawlessly, elevate each brand's design aesthetic, digital reach and in-turn help garner consumer loyalty.



Related Projects

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