Digital Marketing for Medical Tourism

Attract prospective patients from international markets to your medical practice.


We've Seen All Types of Challenges

And, we’re pretty good at solving them.

I need to improve online exposure in new target markets.

I need prospective patients to find my practice online.

I want to stand out among my competitors.

I need a stonger reputation on social sites.

I need a marketing partner who I can trust.

I need transparency into how my marketing is performing.

I want to spend more time on running my business, not my marketing.

I want a website a website that reflects my brand and values.

Let’s Talk – We’re here to help.


Why Your Medical Center Needs
an International Marketing Partner

How we can help.


International SEO

Rank Higher &
Increase Site Traffic

Web Design

Design & Launch
Your Website


Find And Engage New Patients


Drive More
Leads & Admissions


Solid Reputation Management



Rank Higher & Increase Site Traffic

SEO Services for Medical Tourism

Optimize your website to make popular search engines like Google and Bing shows your medical center website ranks higher, so you can gain international recognition and attract more medical tourism patients to your business. This process is called Search Engine Optimization (SEO), and it is an important Digital Marketing strategy in the medical tourism industry since clients are primarily using search engines when searching for medical treatments abroad.
At 12SM agency, we’ve been doing SEO for medical tourism for years, and we’re ready to help you get more medical tourism patients using our time-tested digital marketing techniques.

SEO is still the top medical tourism strategy since it can give you a great long-term result for a considerably low upfront investment. More importantly, search engines are the primary medium where people are searching for medical treatments or healthcare travel abroad.

With SEO, you can rank your site on the first page of Google search results to gain international recognition. So whenever someone looking for medical treatment in your country, your site could be the first few ones they’re learning about.

We can match our client’s budget and desired growth with our SEO marketing efforts.

Here’s our standards pricing:

  • Basic: $3,500/monthly
  • Standard: $5,500/monthly
  • Premium: $7,500/monthly
SEO is a long-term Digital Marketing strategy, so you won’t be able to see the results immediately. It can take months or even years to see the best results of the implementation of SEO. Any SEO agency that guarantees quick results and top ranking is misleading its customers. The timeline for SEO strategies and projects will vary depending on your specific needs, budget, and expectations. The size, vertical, and maturity of your business also factor in significantly.


Our Medical Partners Trusts Us


Chris Sheehan


As a small treatment center, with a small budget, it is tough to compete with larger rehab brands. However, 12 Steps Marketing has us outranking even some of the biggest players in our industry for tons of keywords.

View Case Study


Eric Botelho


Vince and his team provide excellent service and have always gone above and beyond to make sure we have the knowledge we need to do the best marketing we can for our company!

View Full Project



A Website Made For Growth

Web Design for Medical Centers

Web Design is an important factor in determining whether or not your digital marketing effort can produce the best results possible. You don’t have to have a flashy website with attractive colors. Instead, you need an easy-to-navigate website that allows your medical tourism patients to learn more about all the services you provide.

If your medical center website makes your web visitors feel confused, they won’t stay on your website to learn more about your services, and chances are they won’t end up becoming your patients. That said, web design is also an important factor that determines your results and should never be overlooked.

It really depends on what you need right now. If you just need a quick landing page refresh, we can finish it in less than a week. However, we also have some clients who need an entirely new website, complete with a new marketing automation system on the backend. In that case, it can take several months to complete. When you work with us, you’ll have a project manager who’ll assess your goals and needs, and set expectations about how long it will take to deliver on your requests.

We can help you optimize your website to help you get better conversion rates and improve user experience, so you can get the most out of your visiting traffic.

Pricing will vary depending on the complexity and size of the project. Our standard pricing for full web design and development starts at $4,500/one-time fee and it can go upwards of $10,000.


For Every $1 Spent on Google Ads, ICC Has Directly Generated $11.09 in Return



Drive More Leads & Admissions

Google Ads (PPC) Management for Medical Tour

For generating leads and admissions, PPC marketing is one of the fastest digital marketing channels that medical tourism companies should use. It allows you to generate leads quickly and start to gain international recognition as soon as you start running a campaign.

However, setting up the campaign and making it profitable could be very challenging. If you don’t carefully choose the keywords, you’ll end up wasting your ad spend budget for little to no results.

The good news is, when you naturally choose to partner with us, we have a team of Google Ads experts who can help you create a proper sales funnel and AdWords campaign so your PPC investment is spent wisely.

If you have ever searched for medical tourism on Google, you may have noticed that some medical tourism company websites appear at the top of the search with the word “ad” beside them. That’s an example of medical tourism companies that use Google ads to drive traffic to their landing page. When you start using Google AdWords, you can get your site at the top position to drive leads and admissions quickly.
Depending on the target region’s competition and desired growth, our monthly PPC retainer can range anywhere from $1,500 to $3,500 / monthly. Which includes full campaign audit, campaign setup, and ongoing management. We do not charge initial setup fees like most PPC agencies.
We use measurable KPI metrics such as product sales, online leads, PDF downloads, and phone calls to measure your PPC marketing success.


Solid Reputation Management

Online Reputation Management For Medical Tourism

Having a positive online reputation is a must for medical tourism companies because, as mentioned earlier, your prospective patients are relying on information available on the web to learn about your business.

That said, it’s important for your prospective patients and their loved ones to trust your business and feel confident in choosing the medical service you can provide. The best way to do that is with online reputation management.

One negative comment could snowball into a reputation nightmare that could make medical tourism patients feel hesitant to choose your medical center, despite you can provide the quality of treatment they’re looking for. We can help you protect your good name – and that of your medical center – in a way that will draw even more medical tourism patients your way.
We do proactive reputation management, which is basically spreading good words about your medical center on the Internet. This includes positive patient reviews, important medical facts and information, and the quality of service you provide to your patients.
We also do a reactive management, where we’ll help you develop a strategy to deal with negative comments, to turn them into something more positive for your medical tourism company. We do this by responding to negative comments and help you address and identify the core problems depicted in negative reviews, so you can nip future negative reviews in the bud.


10X Your Medical Practice Traffic Growth

Recent client results.



10 Medical Tourism Marketing Ideas
To Accelerate Growth

Innovative medical tourism marketing strategies and tips that will help you attract and covert more admissions.

Medical Tourism SEO

Optimize your site to make popular search engines like Google and Bing rank your site higher in their search results.

Medical Tourism Web Design

Create a stunning web design that not only looks great but also easy to navigate. This could help you get the best conversion rates possible.

Medical Tourism Organic Referral

Encourage your past patients to refer new patients to your medical center by offering an incentive for every person they refer to.

Medical Tourism Reputation Management

Make your prospective patients trust you more by building a solid online reputation.

Medical Tourism PR/Media

Use traditional marketing channels such as Public Relations (PR) or publishers to boost your brand image, build an online reputation, and gain international recognition.

Medical Tourism PPC Management

Set up pay-per-click advertisements for your website to appear on the top of popular search engines such as Google when prospective patients looking for medical treatment in your country.

Medical Treatment Social Media Advertising

Create an online presence on various social media platforms to engage and build a relationship with prospective patients.

Medical Treatment Email Marketing

Use emails to market your medical center, typically consisting of newsletters with updates on your medical tourism company for email subscribers.

Medical Treatment Conferences

Word of mouth is a great form of marketing and what better place to do so than at a conference. We can thus help create marketing material to utilize at a conference.

Medical Brochure/Print Marketing

Creating advertisements such as announcements, pamphlets, or even actual postcards to mail to your target audience.



Do any of our SEO or website design services interest you? Contact us today via our contact form so we can collaborate!

12SM is committed to ensuring your medical practice gets the attention it needs and deserves by creating impeccable web design, SEO content, and much more. If you have any questions or want more information on our services, don’t hesitate to reach out today!


Curious about our process or pricing? Need help getting buy-in?
Contact us right away — we’d love to help.

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