Digital Marketing for Mental Health Centers

Increase online leads and admissions with a specialized mental health digital marketing agency.



We've Seen All Types of Challenges

And, we’re pretty good at solving them.

I need to get more leads and admissions for my mental health center.

I need people to find my practice online.

I want to stand out among my competitors.

I need a stronger reputation on social sites.

I need a marketing partner who can make the phone rings.

I need transparency into how my marketing is performing.

I want to spend more time on running my business, not my marketing.

I want a website a website that reflects my brand and values.

Let’s Talk – We’re here to help.


We’re Pretty Good At Solving Them

Whether you’ve just kicked off your business or you’re already scaling up, now you can streamline all your marketing efforts in one place.


Drive More Prospective Patients To Your Mental Health Center Website

SEO Services for Mental Health Centers

Search Engine Optimization (SEO) is one of the best things you can do to attract a steady flow of patients to your mental health center website. The way it works is by optimizing your website for some specific words or phrases that your potential patients are using. And by doing that, your website could rank higher on popular search engines like Google and Bing.

It’s a great Digital Marketing strategy for generating organic leads from the Internet. However, because there are so many factors that determine the results, implementing SEO could be a difficult challenge, especially if you’ve never done it before.

The good news is, when you naturally choose to work with us, you can let our team of Digital Marketing experts do the job for you. That will ensure you get the best result possible, minus all the headaches that come from trying to implement SEO on your own.

77% of health care patients use search engines to scope out potential providers before scheduling an appointment. And according to a study, people who find you through organic search are very likely to pick up the phone to book an appointment.

Another important reason is, you must use SEO to rank your site higher since only 1 out of 4 people will search past the first page of the search result. If your site is on the second or the third page, your site will be hard to find by your potential patients.

The cost depends on what you need and your desired goals. However, we can assure you that our price is reasonable and can match with our client’s budgets.

Here’s our standards pricing:

  • Basic: $3,500/monthly
  • Standard: $5,500/monthly
  • Premium: $7,500/monthly

You will not get the best results quickly because SEO is a long-term Digital Marketing strategy, designed to provide results that get better over time. It will take some time until you can see the results you expect. But rest assured because when you choose to work with experts with us, you can reasonably expect to see the results faster than what you can do on your own.



Our Mental Health Partners Trusts Us


Chris Sheehan


As a small treatment center, with a small budget, it is tough to compete with larger Mental Health Center brands. However, 12 Steps Marketing has us outranking even some of the biggest players in our industry for tons of keywords.

View Case Study


Eric Botelho


Vince and his team provide excellent service and have always gone above and beyond to make sure we have the knowledge we need to do the best marketing we can for our company!

View Full Project



A Website That Brings You More Patients

Web Design for Mental Health Center

Your website should be more than just a place to highlight your services and educate your potential patients about your business and all the services you provide. Instead, it should also be designed to welcome your website visitors, and leave a great first impression that will make them feel interested to learn more about your business.

The best way to do that is by designing your website to not only look appealing but also to make it easy-to-navigate so that the visitors could easily learn about your mental health center.

When your website has both of these two important factors, you should be able to get the highest conversion rates possible and achieve the best results of your Digital Marketing effort.

It depends on your request. For a quick landing page edit to improve conversion rates, we can get the job done in a week or even less. However, for a more complicated request like creating a website from scratch, it will take more time. Your dedicated project manager will assess your goals and needs and set expectations about how long it will take to deliver on your requests.

We can help you optimize your website or landing pages for better results. We do that by doing a proper conversion rate optimization, as well as improving the user experience so that you can get the most out of your visiting traffic.

Pricing will vary depending on the complexity and size of the project. Our standard pricing for full web design and development starts at $4,500/one-time fee and it can go upwards of $10,000.

Increasing Organic Traffic Over +577%



Get More Appointments & Increase Revenue Fast

Google Ads (PPC) Management for Mental Health Centers

Pay-per-click (PPC) ads can help you get more appointments and raise awareness for your business fast. With PPC Ads, you can rank your site on top search results on Google, so your business could easily be found by your prospective patients. However, speed doesn’t equal simplicity.

Creating a PPC advertising campaign that’s both profitable and cost-efficient isn’t as easy as what you might think. The possibility of wasting your ad spend budget for little to no results is very high. And it’s very common to see business owners wasting all their ad spend budgets for little to no results.

However, when you choose to work with us, you don’t need to worry about that. We know how to create a proper sales funnel and AdWords campaign so your PPC investment is spent wisely.

When you search for anything on Google, chances are you’ll see some website appear on the top results with the word “ad” beside them. These are examples of websites that use Google PPC ads to stay on the top results. You can do the same. With our help, you can generate more appointments and reach more patients online with Google PPC Ads.

Depending on the target region’s competition and desired growth, our monthly PPC retainer can range anywhere from $1,500 to $3,500 / monthly. Which includes full campaign audit, campaign setup, and ongoing management. We do not charge initial setup fees like most PPC agencies.

We use measurable KPI metrics such as product sales, online leads, PDF downloads, and phone calls to measure your PPC marketing success.



Build And Maintain A Rock-Solid Online Reputation

Online Reputation Management for Mental Health Center

A mental health center needs to build and maintain its online reputation, as it will also determine the results of their digital marketing efforts.

Basically, you want your mental health center to have a lot of positive online reviews with very little negative reviews posted online. That’s because people will read about what the others are saying about your mental health center first before they call your number.

With our help, we can help you manage and build a positive online reputation, which will make your potential patients trust you and have the confidence to choose your services.

While the positive reviews will make people feel more interested to learn more about your business and choose your mental health center, the negative ones could turn into a reputation nightmare – even if it’s only one negative comment posted on Facebook, for example.

A study found that 67% of prospective patients rely on online directories and reviews to find treatment information and treatment options. That said, it’s very important to make sure your mental health center has a positive online reputation if you’re serious about getting more patients online.

We use proactive reputation management, which is a technique to spread good words about your business. By implementing this technique, we can help you build a solid online reputation, which will help you attract more new patients and increase your revenue.

It’s a process of dealing with negative comments in ways to turn them into something positive for your business. For example, we’ll respond to a negative comment strategically, with the purpose to make potential patients see that you care about your patients. In addition to that, we’ll also help you identify, address, and monitor the core problems depicted in negative reviews to nip future negative reviews in the bud.


10X Your Mental Health Traffic Growth

Recent client results.



10 Mental Health Center Marketing Ideas To Accelerate Growth

Proven Mental Health Center marketing tactics and strategies that will help you attract more patients to your business

Mental Health Center SEO

Use SEO to drive more traffic to your website from the search engine. Make sure you’re also targeting local-based searches “Mental health center near me” or “Mental health center in [your city]”.

Mental Health Center Web Design

Make your website to not only looks appealing but also to be easy-to-navigate to your website visitors. Also, make sure you’re making your website look great on mobile devices since most people are using their phones to look for your services.

Mental Health Center Patient Referral

Encourage your past patients to refer new patients to your Mental Health Center by offering things such as incentive for a referral.

Mental Health Center Email Marketing

Build an email list of your prospective patients who don’t contact you right away. Once you have a list, you can use an email marketing campaign to nurture the list and make them trust you more.

Mental Health Center PR/Media

Traditional media still works today, and you can use it to gain brand awareness and get noticed by your target audience.

Brochure/Print Design Marketing

Use announcements, pamphlets, or postcards to help educate your potential patients about your services and all the best things you offer to them.

Mental Health Center PPC Management

Use Google PPC ads to generate leads, raise awareness, and drive more prospective patients to your business.

Mental Health Center Social Media Advertising

Stay active on all social media platforms and engage with your prospective patients by creating interesting content, designed to educate them and make them feel interested to learn more about your business.

Medical Conferences

Look for an opportunity to create a word of mouth marketing buzz in a conference, where you can find your target audience.

Mental Health Center Reputation Management

Build a solid online reputation for your mental health center, so you can make people feel more interested to choose your services.


Let's Talk


Does any of our SEO or website design services interest you? Contact us today via our contact form so we can answer any questions you might have.

12SM is committed to ensuring your drug rehab gets the attention it needs and deserves by creating impeccable web design, SEO content, and much more. If you have any questions or want more information on our services, don’t hesitate to reach out today!

- Vince, Founder & CEO


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Contact us right away — we’d love to help.

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