Digital Marketing for Urgent Cares

Increase online leads and patient intakes with a specialized urgent care digital marketing agency.



We've Seen All Types of Challenges

And, we’re pretty good at solving them.

I need to get more leads and admissions for my urgent cares center.

I need people to find my practice online.

I want to stand out among my competitors.

I need a stronger reputation on social sites.

I need a marketing partner who can make the phone rings.

I need transparency into how my marketing is performing.

I want to spend more time on running my business, not my marketing.

I want a website a website that reflects my brand and values.

Let’s Talk – We’re here to help.


We’re Pretty Good At Solving Them

Whether you’ve just kicked off your business or you’re already scaling up, now you can streamline all your marketing efforts in one place.


Get More Targeted Traffic To Your Site

SEO Services for Urgent Care Centers

You probably know this… The competition for generating patients to your urgent care center website is not as easy as 5 or 7 years ago. That’s because, in recent years, urgent care centers are booming across the states. Thus, leading to harder online competition for getting patients from the Internet.

By implementing Search Engine Optimization (SEO) on your website, you can rank your site higher on the search engine, which will help you stay ahead of your competitors. This will help you ensure your Urgent Care Center gets found first by your prospective patients before they see your competitors.

If you’re interested to use SEO to stay competitive against your competitors on the Internet, we have a team of experts ready to help you.

When people are in need of urgent care, they’ll search on Google and then choose the first few websites they find. They won’t search past the first page of the search result, which is why ranking your site higher on Google is a must.

The cost depends on what you need and your desired goals. However, we can assure you that our price is reasonable and can match with our client’s budgets.

Here’s our standards pricing:

  • Basic: $3,500/monthly
  • Standard: $5,500/monthly
  • Premium: $7,500/monthly

You’re not going to get quick results from SEO. That’s because it’s a long-term strategy that will give you results that get better over time, rather than quick results that disappear quickly. With that said, it will take some time for you to get the expected result.



Our Partners Trusts Us


Chris Sheehan


As a small treatment center, with a small budget, it is tough to compete with larger rehab brands. However, 12 Steps Marketing has us outranking even some of the biggest players in our industry for tons of keywords.

View Case Study


Eric Botelho


Vince and his team provide excellent service and have always gone above and beyond to make sure we have the knowledge we need to do the best marketing we can for our company!

View Full Project



Get A Website That Gets You Result

Web Design for Urgent Care Centers

Aside from your website content, the look of your website is also a critical factor that determines the results of your marketing effort. If your website design is hard to navigate, overcrowded, or simply doesn’t function properly, most of your website visitors will leave and check your website competitors. We have all heard the popular saying, “You can’t judge a book by its cover”. But, when it comes to website design, this saying doesn’t apply.

The good news is, at 12SM, we have a great team of website developers who can help you create a website that actually works to bring more patients to your urgent care center.

The answer depends on what you need from us. For a simple landing page, we could finish the job in less than a week. However, if you need a completely new website, it’ll take more time than that. Your dedicated project manager will assess your goals and needs and set expectations about how long it will take to deliver on your requests.

If that’s the case, you can hire our web developers to help you get better results. We can help you improve the user experience and do a proper conversion rate optimization, so you can get the most out of your visiting traffic.

Pricing will vary depending on the complexity and size of the project. Our standard pricing for full web design and development starts at $4,500/one-time fee and it can go upwards of $10,000.

Increasing Organic Traffic Over +577%



Get More Patients & Increase Revenue Fast

Google Ads (PPC) Management for Urgent Care Centers

Pay-Per-Click (PPC) campaign allows you to rank your site at the top of Google search result, without having to wait for several months or weeks like what you can get from SEO. That means, even if your website is just created today, you can start flooding your site with traffic right away.

However, it’s not as simple as what you might imagine. In fact, most people are spending their money with little or no results. That’s why working with experts like us is probably a safer and smarter option for you.

PPC is a model of Digital Marketing in which the advertisers pay a fee whenever people click on their ads. On Google, you can easily see the ads by searching for any keywords and look for the top results that have the word “ad” beside them. To get displayed on the top results, you have to bid on specific keywords, and then Google will choose when your website is going to appear. Yes, it’s a bit complicated – perhaps, very complicated if you’ve never done it before. But don’t worry. When you choose to work with us, we’ll do most of the heavy lifting for you.

Depending on the target region’s competition and desired growth, our monthly PPC retainer can range anywhere from $1,500 to $3,500 / monthly. Which includes full campaign audit, campaign setup, and ongoing management. We do not charge initial setup fees like most PPC agencies.

We use measurable KPI metrics such as product sales, online leads, PDF downloads, and phone calls to measure your PPC marketing success.



Build A Positive Online Reputation

Online Reputation Management For Urgent Care Centers

Although your potential patients are probably won’t spend too much time reading about your business, let alone going through several pages just to read what people are saying about your Urgent Care Center, having an online reputation is still important.

You see, whenever someone searching for urgent care centers with local-based keywords like “urgent care center near me”, Google will put positive reviews as one of the most important factors to choose which urgent care centers that will be shown on the top results.

So, yes – it’s not only important to make people trust your business more, but it’s also important to make sure Google shows your urgent care center when someone in your area is looking for urgent care.

Unlike positive reviews, negative reviews won’t directly affect your rank on the search engines. However, having a negative review can ruin your reputation and make people feeling hesitant to choose your service. That said, protecting your online reputation is nearly as important as building a positive reputation. It’s a must if you seriously want to get more patients from the Internet.

It’s an online reputation management technique we use to spread good words about your urgent care center, your services, and other important facts that would make people interested in your services. By implementing this technique, we can help you build a solid online reputation, which will help you attract more new patients and increase your revenue.

We also implement Proactive Reactive Management, which is a way for dealing with negative comments/reviews, in ways to turn them into something positive for your business. For example, we’ll respond to a negative comment strategically, with the purpose to make potential patients see that you care about your patients. Also, we’ll help you identify, address, and monitor the core problems depicted in negative reviews to nip future negative reviews in the bud.


10 Urgent Care Marketing Ideas To
Accelerate Growth

Proven Urgent Care marketing tactics and strategies that will help you attract more patients to your practice

Urgent Care SEO

Use SEO to increase organic traffic to your website. Make sure you’re targeting on location-based keywords like “urgent care near me”.

Urgent Care Web Design

Make your website looks both appealing and easy-to-navigate for all your website visitors. This should help you improve the conversion rate of your website.

Urgent Care Patient Referral

Encourage your past patients to refer new patients to your Urgent Care Center by offering things such as incentive for a referral.

Urgent Care Email Marketing

Just like what we recommend for social media, you can use email to stay on your potential patients’ minds, so whenever they need urgent care, they will think of your urgent care center first.

Urgent Care PR/Media

Traditional media still works today, and you can use it to gain brand awareness and get noticed by your target audience.

Brochure/Print Design Marketing

Use announcements, pamphlets, or postcards to help educate your potential patients about your services and all the best things you offer to them.

Urgent Care PPC Management

Again, target on local-based keywords when you’re running Google PPC Ads campaigns. This will help you get the best results possible in your campaigns.

Urgent Care Social Media Advertising

Unlike what you probably think, social media works for urgent care centers. The key to success here is to always stay active, so you can always be on your potential patients’ minds when they need urgent care.

Medical Conferences

Look for an opportunity to create a word of mouth marketing buzz in a conference, where you can find your target audience.

Urgent Care Reputation Management

Build a solid online reputation for both your urgent care center, so you can make people feel more interested to choose your services. Plus, it can also help you rank better on local-based searches on Google.


Let's Talk


Does any of our SEO or website design services interest you? Contact us today via our contact form so we can answer any questions you might have.

12SM is committed to ensuring your business gets the attention it deserves by creating impeccable web design, SEO content, and much more. If you have any questions or want more information on our services, don’t hesitate to reach out today!

- Vince, Founder & CEO


Curious about our process or pricing? Need help getting buy-in?
Contact us right away — we’d love to help.

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