If you are reading this, chances are you are a yoga teacher, studio owner, or someone interested in creating a website for their yoga business. Many yoga studios choose to forgo creating a website because they think it’s too expensive or difficult.
However, with the right platform and some creativity, you can easily create a website that is both professional and eye-catching.
With a little guidance, you can create a beautiful and effective website.
- 57 percent of internet users say they would be more likely not to revisit a business if it had a poorly designed website.
- 75 percent of customers assess a company’s credibility based on the website layout or design.
Your website is often the first impression potential students or customers will have of your business, so it is essential to make sure it accurately reflects who you are and what you do. Here are 12 must-have features for your yoga website design:
Yoga Class Calendar / Timetable & Booking Systems
Customers crave convenience, and one of the best ways to provide it is through online booking. Investing in a reasonable yoga class calendar/timetable & booking system makes it easy for your customers to book yoga classes and workshops with you. This will save them time and allow them to do it from the comfort of their own home.
Some things to consider when choosing a booking system:
- Ease of use – Can your customers easily find and book the class they want?
- Class management – Can you easily add, delete, or change classes or yoga practice sessions?
- Customer management – Can you easily add, delete, or change customer information?
A good booking system will undoubtedly make your website more user-friendly and increase customer satisfaction.
Responsive and Mobile Friendly Design
Smartphones and other mobile devices generated 54.8 percent of all website traffic worldwide alone in 2021.
With numbers like that, it is clear that your website must be designed with a mobile-first approach. This means that your website should be easy to view and navigate on a mobile phone. If it is not, you are likely losing out on a lot of potential customers.
Also, your website should be responsive, meaning it adjusts to fit the screen on which it is being viewed. This is important because people view websites on various devices, from small phone screens to large desktop monitors.
A good way to test if your website is responsive is to open it on different devices and see if the layout changes. If it does not, you will need to make some changes to your design.
An easy way to make your website more mobile-friendly is to use a responsive WordPress theme. These themes are designed to adjust to fit any screen size automatically.
Blog Posts, Videos, and Other Content
If you want your readers to be informed about what you are offering, you must provide high-quality content on your website. This can be in the form of blog posts, videos, or even infographics.
No matter what form your content takes, it should be well-written, accurate, and informative. It should also be updated regularly to ensure that your readers get the most up-to-date information.
Including content on your website is a great way to show your expertise in your field and build trust with your readers. It is also a great way to drive traffic to your website, as people are more likely to visit a website that provides valuable information.
Who better to promote your yoga business than your satisfied customers? Including testimonials on your website is a great way to show potential students or clients what others have to say about your business.
When choosing testimonials, be sure to select ones that are relevant to your business, and that will resonate with your target audience. You should also ensure that the testimonials are from real people with real names and photos.
Including testimonials on your website is a great way to build trust with your readers and give them an insight into what it is like to work with you.
Pricing and Payment System
This is what every yoga student is looking for. A good pricing system should be easy to understand and straightforward. There should be no hidden fees or complicated payment schemes.
The payment system on your website should also be simple and easy to use. Customers should be able to easily add items to their cart and checkout with a few clicks.
You will likely lose customers if your pricing and payment system are too complicated. Keep it simple and easy to understand to ensure that people will want to do business with you.
A good side hustle and way to make some extra income is to sell yoga-related merchandise on your website. This could include items like t-shirts, water bottles, and yoga mats.
Selling merchandise on your website is a great way to promote your brand and make some extra income. It is also a great way to get people to visit your website regularly.
To set up a swag shop on your website, you will need to find a reputable supplier of yoga-related merchandise. Once you have found a supplier, you need to set up a payment system on your website and list the items for sale.
Contact Information and Location Details
Since yoga is a local business, including your contact information and a map on your website is crucial. This will help potential students or clients find your business and contact you if they have any questions.
Social Media Links
Every business owner should be on social media these days, and that includes yoga businesses. Social media is a great way to promote your business and connect with potential students or clients.
Make sure to include links to your social media pages on your website. This will make it easy for people to find you and follow you on social media.
There Should Be a Section for News and Events
For motivation, it is important to know what is happening in the yoga world. This can be done by including a section on your website where you post news and yoga-related events.
This is a great way to keep your readers up-to-date on what is happening in the yoga world and show that you are a source of reliable information.
Make it fast
Nobody loves a slow website. If your website takes too long to load, people will likely leave before they even have a chance to see what you have to offer.
Make sure that your website is fast and responsive. This will ensure that people stick around long enough to see what you have to offer.
Use a Lot of Images
It never means using stock photos but professional, high-quality images. People love images, and using a lot of pictures on your website is a great way to capture people’s attention.
Be sure to use relevant images for your business that will resonate with your target audience.
We recommend having a photography session in your yoga studio to get some great shots of you and your students. These images will surely capture people’s attention and make them want to learn more about your business.
From an SEO perspective, as well as user experience, it is crucial to have proper linking on your website. This means that your links should work and lead to where you want them to go. A good yoga website will have links that lead to the different pages on the site.
Check all of the links on your website to ensure that they are working and lead to the correct page. According to Ninja Outreach, a 40% boost in website traffic has been observed after interlinking blog posts.
FAQs on Yoga Website Design
How can I promote my yoga online?
There are many ways to promote your yoga online. Some of the most common ways include social media, blogging, and email marketing.
How do you name a yoga business?
When naming your yoga business, you want to choose a unique name representing your brand. You also want to make sure that the name is easy to remember, identify, and spell.
What are the best yoga websites templates or best yoga website examples?
There are a lot of great yoga website templates out there. Some of our favorites include:
How is the logo of a yoga business designed?
The logo of a yoga business is typically designed to be simple and elegant. The logo should represent the company’s brand and be easy to remember.
Which is the best FREE yoga website builder?
There are many yoga website builders available, but we recommend Wix.com. Wix is a user-friendly platform that makes it easy to create a professional website. Plus, it is free to use.
As a yoga business owner, it is important to have a website that represents your brand and is easy for people to use.
Your website should be designed with your target audience in mind and should include all of the information that they would need to know about your business. In order to make sure that your own website is the best, it can be, be sure to find a professional web designer who specializes in yoga websites.
If you are looking for someone to design your yoga website, we highly recommend working with the team at 12sm.agency. They are a web design agency that specializes in designing yoga websites, and they have a team of experienced designers who will be able to create a website that is perfect for your business.